GCIT Showcases Graduate Research Addressing AI and Emerging Challenges in Digital Society

Senior professors from NCCU’s College of Communication, Professor Bonnie Peng (front row, second from left) and Professor Cheng Kuo (front row, second from right), GCIT Director Professor Tammy Lin (front row, center), and GCIT Assistant Professors Tim Chang and Christine Cook (second row, far right and second from left) took a group photo with GCIT faculty and students, marking the program’s academic exchange and interdisciplinary research achievements. (Photo by GCIT)
Senior professors from NCCU’s College of Communication, Professor Bonnie Peng (front row, second from left) and Professor Cheng Kuo (front row, second from right), GCIT Director Professor Tammy Lin (front row, center), and GCIT Assistant Professors Tim Chang and Christine Cook (second row, far right and second from left) took a group photo with GCIT faculty and students, marking the program’s academic exchange and interdisciplinary research achievements. (Photo by GCIT)
Outstanding Award recipients Karolina Kubicova (left) analyzed Taiwanese readers’ acceptance of AI-generated images across different news genres, while Stacy Hung (right) explored how generative AI is reshaping the relationship between SMEs and advertising agencies. (Photo by GCIT)
Outstanding Award recipients Karolina Kubicova (left) analyzed Taiwanese readers’ acceptance of AI-generated images across different news genres, while Stacy Hung (right) explored how generative AI is reshaping the relationship between SMEs and advertising agencies. (Photo by GCIT)
Excellent Award recipients Andrey Tran Dang Vuong (left) examined how agentic AI-powered workflows may affect human agency, while Samuel Phong Trieu Duong (right) explored the relationship between food consumption and information literacy. (Photo by GCIT)
Excellent Award recipients Andrey Tran Dang Vuong (left) examined how agentic AI-powered workflows may affect human agency, while Samuel Phong Trieu Duong (right) explored the relationship between food consumption and information literacy. (Photo by GCIT)
Excellent Award recipient David Truong Hoang Long (left) investigated generative AI avoidance among Czech and Vietnamese Gen Z youth, while Outstanding Award recipient Helen Lo (right) reinterpreted nursing professionalism and the diverse meanings of care work through the documentary “After Her Shift”. (Photo by GCIT)
Excellent Award recipient David Truong Hoang Long (left) investigated generative AI avoidance among Czech and Vietnamese Gen Z youth, while Outstanding Award recipient Helen Lo (right) reinterpreted nursing professionalism and the diverse meanings of care work through the documentary “After Her Shift”. (Photo by GCIT)
GCIT invited Professor Bonnie Peng (left) and Professor Cheng Kuo (right) to serve as discussants for the Capstone Project Presentations, offering professional feedback and suggestions on students’ research. They took a group photo with GCIT Director Professor Tammy Lin (center). (Photo by GCIT)
GCIT invited Professor Bonnie Peng (left) and Professor Cheng Kuo (right) to serve as discussants for the Capstone Project Presentations, offering professional feedback and suggestions on students’ research. They took a group photo with GCIT Director Professor Tammy Lin (center). (Photo by GCIT)
GCIT Director Professor Tammy Lin (far right) poses with graduating students in celebration of their academic achievements. (Photo by GCIT)
GCIT Director Professor Tammy Lin (far right) poses with graduating students in celebration of their academic achievements. (Photo by GCIT)
GCIT’s graduation tea reception brought together faculty, students, and guests in a warm and lively atmosphere. (Photo by GCIT)
GCIT’s graduation tea reception brought together faculty, students, and guests in a warm and lively atmosphere. (Photo by GCIT)
GCIT graduates pose with faculty members at the graduation tea reception. GCIT Director Professor Tammy Lin (front row, second from right), former GCIT Director Professor Trisha Lin (front row, second from left), Assistant Professor Tim Chang (front row, far left), and Assistant Professor Christine Cook (front row, far right) joined the event to extend their congratulations to the graduates. (Photo by GCIT)
GCIT graduates pose with faculty members at the graduation tea reception. GCIT Director Professor Tammy Lin (front row, second from right), former GCIT Director Professor Trisha Lin (front row, second from left), Assistant Professor Tim Chang (front row, far left), and Assistant Professor Christine Cook (front row, far right) joined the event to extend their congratulations to the graduates. (Photo by GCIT)
Date : 2026-05-29 Department : Master’s Program in Global Communication and Innovation Technology

【Article by GCIT】

The Master's Program in Global Communication and Innovation Technology (GCIT) at National Chengchi University held its AY 2025–2026 GCIT Capstone Project Presentations on May 25. Six award-winning students presented their ongoing research projects in the morning session, followed by a graduation tea party in the afternoon, where faculty members and students gathered to celebrate and extend their best wishes to this year's graduates.

The presentations featured Outstanding Award recipients Stacy Hung, Helen Lo, and Karolina Kubicova, as well as Excellent Award recipients David Truong Hoang Long, Samuel Phong Trieu Duong, and Andrey Tran Dang Vuong. Their research topics covered generative AI, agentic AI, news imagery, information literacy, documentary storytelling, and cross-cultural attitudes toward technology, reflecting GCIT's interdisciplinary focus across communication, technology, and society.

The event invited two senior professors from the College of Communication at National Chengchi University to serve on the review committee. Professor Bonnie Peng has long specialized in political, international, corporate, and organizational communication, and previously served as President of the Chinese Communication Association (CCA) and Chairperson of Taiwan's National Communications Commission (NCC). Professor Cheng Kuo focuses on advertising and consumer research, communication theory, and research methods, and has been recognized multiple times as a senior distinguished teacher at NCCU. Both professors offered constructive feedback on research design, theoretical frameworks, and practical applications, helping students further strengthen their research arguments.

The six student projects approached the challenges of communication in the AI era from diverse perspectives. Stacy Hung examined the supply-demand gap between small and medium-sized enterprises and advertising agencies in the age of generative AI, analyzing how advertising agencies may transform from "content producers" into "AI enablers" that help businesses adopt AI technologies. Andrey Tran Dang Vuong focused on human agency in agentic AI workflows, suggesting that preserving user choice may help reduce the impact of diminished agency. Samuel Feng drew an analogy between food consumption and information consumption, finding that individuals who place greater emphasis on food choices also tend to value the quality of news consumption, offering a new perspective for information literacy research. Karolina Kubicova investigated Taiwanese readers' acceptance of AI-generated images across different types of news, reminding media organizations to carefully consider public trust when incorporating AI-generated visual materials. Helen Lo presented the documentary After Her Shift, which reinterprets the diverse realities of care work through the career paths of four nurses. David Truong Hoang Long examined Gen Z users in the Czech Republic and Vietnam, exploring the relationship between avoidance of generative AI and critical AI literacy.

During the discussion session, the two professors provided detailed suggestions on research design, theoretical application, and cross-cultural translation, and reminded students that when addressing sensitive topics such as political news and public acceptance of AI, researchers should carefully consider the broader social context and public implications. Their feedback not only helped the presenters review the overall coherence of their research designs, but also provided valuable references for junior students as they consider their own future research directions.

In the afternoon, GCIT hosted a graduation tea party attended by faculty members, graduating students, and current students. GCIT Director Professor Tammy Lin encouraged the graduates: "Carry forward the interdisciplinary thinking, global vision, and innovative capabilities you have developed at GCIT as you move on to the next chapter of your lives." Graduates dressed in their master's gowns took photos with faculty members and fellow students, while students from different cohorts and nationalities exchanged learning experiences and future plans, bringing the day's presentations and celebration to a warm and memorable close.


[全球傳播與創新科技碩士學位學程獲文化部與教育部高等教育深耕計畫補助。]